An online course is something you build once and then can sell over and over again. You just need to put it on as many virtual “shelves”, in front of as many people as possible and make it easy for them to buy your course. Here are four things to consider when trying to passively sell your online course:
Recent events have caused the disruption of activity for entrepreneurs and small businesses around the world. Here are 10 types of business that you can easily convert into online courses:
Besides offering interesting, accurate and reliable content, you should also make the learning experience easy and enjoyable by allowing your students to navigate through a consistent design, recognizable anywhere, anytime, in the best way possible.
We often speak in terms of boosting performance when it comes to e-learning, but for self-paced courses to be truly effective, we need to talk more about learning experience optimization as a motivating factor. For an optimal learning experience, instructors need to consider four major categories that have the most impact on the overall satisfaction with an online course.
Creating the content for an e-book is not as complicated as you might think, especially after you have gone through the first steps of the process – researching your topic, finding out what else is on the market, and coming up with a cover and the design for the different sections. Let’s explore now the HOW TO part, from writing it to making the most of it:
E-books are a creative means of attracting potential clients through well-documented and aesthetically pleasing content. Coming up with your own e-book to promote your online course is easier than you may originally think. We’ve prepared a step by step guide on how to proceed. Let’s explore the first three steps:
Regardless of how well-written the text in your online course is, if it is not well-presented, it won’t be read all the way — let alone learned. So make sure you use the right fonts, colors and visuals that compliment your content and highlight its value.
Scenarios are exciting and full of surprises, which keeps learners engaged with the content for a longer period of time. More than that, there’s no need to invest in a platform to create scenarios (if you don’t want to), as your LMS’s content creation tool already has what you need.
Quora is a good place to get more high-quality traffic, boost your authority, and learn more about your target audience. The platform is growing and by ‘setting up shop’ here you will not only grow your online brand presence but also keep up with the trends in your industry.
If you have quality, relevant content, it’s a shame not to get the most out of it. Following these easy tips (and getting creative when the muse invites you) will help you to draw new audiences and encourage your existing one to re-visit and make the most out of your valuable insights.
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