Picking an idea for an online course that sells well means that it’s time for you to think like a scientist and not base an entire course on your assumptions about what people need. Here are the questions to ask yourself in order to come up with the best online course idea that will actually sell:
We are currently living in a very visual world. Everyone can turn into a very competent creator of meaningful and (most of the time) artistic imagery. That means that anyone looking to promote a business on media platforms, especially Instagram, has to keep up. So here are some tips on how to go about creating visuals for the most visual social media platform:
Whether you want to edit your own pictures or you select them from the Internet, there are numerous online photo editing tools to choose from. They vary from free to reasonable priced, and can be used by both professional and amateur designers. Here you have five awesome photo editing tools that you can use to make your online course look stunning:
Instagram is a great place to meet people who want to hear from you and know more about your online course. Here are a few tips on on how to be highly successful in using Instagram as a marketing tool for your online business:
Proofreading carefully shows you care about your learners and it communicates that you’ve created a quality course. It doesn’t have to be a painstaking process, especially if you take the nifty shortcuts that we’ve talked about today!
When people first enroll in your online course the enthusiasm is at an all-time high. Finally, the thing you’ve worked so hard for starts to pay off. However, once the course progresses you’ll notice learners dropping out, sometimes after completing half of it, one module or not even starting one section! How do you keep them motivated and engaged?
If you look for it, you’ll notice that almost every page you access online has at least one call to action. It’s how the internet works. So when you start marketing your course, don’t forget to include a CTA at every customer checkpoint.
Having a blog to promote your online courses has many advantages. You can really engage with your blog readers and gain so much insight from them. You can communicate important information, post teasers for new courses, engage with clients and prospective learners. Plus, I can’t stress this enough: it’s a really effective way of building your credibility online.
With knowledge in mind and a sense of purpose, TED has impacted the lives of many. Since a lot of entrepreneurs have joined the move and shared their experience with the public, you can easily have access to honest, raw and real talk on what doing business is like. Here are 10 on the point TED Talks that every online entrepreneur should see:
Writing your course description in an exercise in online marketing more than anything else as those well crafted 100-150 words will make the difference between moderate and excellent conversion rates from your landing page. Here are some tips on how to make your course description top-notch.