increasing your email open rates
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Top 3 tips for increasing your email open rates

Marketing courses

If you are a marketer, looking to promote your course, you’d want me and the rest of the recipients to take a closer look at what you are offering. In online marketing terms, that translates to ‘increasing your open rates’ and below you’ll find some helpful tips about how to do it.

DOs and DON’Ts of online advertising
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6 DOs and DON’Ts of online advertising

Marketing courses

Online advertising had become increasingly important lately. Going on paid online ads is a good idea when you have something to sell. However, it’s crucial that you are aware of the do’s and don’ts of online advertising. Here are a few things to consider:

attracting a sponsor for your online business
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The ultimate guide to attracting a sponsor for your online business

Marketing courses

Finding a sponsor is not as hard as it seems. If you are already in the online course business you can offer more than you think. Since your business is all about attracting an audience that is focused on a niche, you already have a strong foundation. Don’t sell yourself short and try to secure a longer partnership.

Online marketing mistakes
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6 Online marketing mistakes to avoid

Marketing courses

Very much of life itself has relocated online and this offers numerous venues for targeting audiences and exposing them to products and services. If you want to harness the power of online marketing to promote your online course, here are some mistakes to avoid:

put tech to work for their small businesses
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How entrepreneurs can put tech to work for their small businesses

E-learning for entrepreneurs

If you want your business to succeed in today’s market, investing in tech isn’t just an option — it’s a step you cannot afford to miss but upgrading your tech doesn’t have to cut into your profits. The best tech will help boost your profits, simplify your operations, and launch your small business into a new chapter of success.

headlines for your course landing pages
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5 Patterns for creating headlines for your course landing pages

Marketing courses

Having good headlines on your landing page can make the difference between some success in selling your course and astounding attendance. It’s important to know you don’t need to reinvent the wheel but get on board with the one that is already spinning and harness the power of proven efficient patterns.

Don’t forget about SEO when creating your online course
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Don’t forget about SEO when creating your online course

E-learning for entrepreneurs

When creating online content, whether it’s a blog article, a nice infographic, an entire online course or anything that is to be consumed online basically, you have to bare in mind not only the human factor, but also the search engine results. That is, having content that is appealing to your readers is not good enough for your conversion rates if you don’t also optimize it for SEO.

consider gamifying your online course
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Why you should consider gamifying your online course

Course design

The gamification of online courses represents the future in what e-learning really means, since it creates extrinsic motivation, it opens the door to a new learning environment, more efficient and effective, it accepts failure/errors as the basis for successful learning, it boosts memory, it gives its participants the satisfaction of having achieved something on their own and it lets them have autonomy in their quest for knowledge.

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