Social media is serious business and can get you serious business if you know how to leverage it. Employing social media to drive up your sales has great potential. There is both direct and indirect revenue to be gained from this, and here are a few tips on how to proceed.

The subscription marketing model has been steadily increasing for the past years and saw a somewhat expected boom during the pandemic. Employing a subscription model for your e-learning business might be a good idea. After all, repackaging is always an excellent opportunity to give products and services a new boost.

A good sales page is paramount in creating an effective sales funnel for your e-learning course. There is quite a lot of competition in this market, but if you manage to set up a flawless and engaging landing page, you’ll be ahead from the start.

It should be easy for you to create the copy of your course sales page, as it’s mostly about the course and why it brings value to the learners. A little research will go a long way, as personalization is the key to all doors in present-day digital marketing.

As the market for online learning has significantly increased in recent years, so did the variety of products related to online courses that entrepreneurs could be selling. Let’s have a look at some of the most popular online learning products that any course creator could be selling right now:

Just because you chose to build your business around something you are passionate about, it doesn’t mean profits need to be lower. You have to objectively evaluate your offer, compare it to what else is on the market, and come up with a pricing strategy tailored to your products and your aspirations.

The global health crisis has changed everything. Luckily, in the case of online learning, it is not all bad. Online learning has the advantage of not only still being possible but also highly sought after. So let’s explore a few tips for acquiring new customers for your courses in these turbulent times.

Hosting webinars is an effective marketing strategy for promoting online courses because webinars are inherently educational. They require attendees to sign up, making it a targeted lead generation tool. Here are a few tips on how to boost your online course sales through webinars:

Online learning is increasingly popular today. People seek to find new information and better themselves. With a varied offer of highly qualitative materials, it is the overall customer experience that will make the difference and get your business recommended or reprimanded.

Deadlines create alterations in people’s behavior and choices. Having a one-time offer, a time-limited campaign or free bonuses for a specific purchase increases your chances of selling your online course, since your prospects feel compelled to act instantly, rather than take the time to overthink their decisions.