Category

Marketing courses

The posts in this category address various subjects related to marketing online courses.

increasing your email open rates
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Top 3 tips for increasing your email open rates

Marketing courses

If you are a marketer, looking to promote your course, you’d want me and the rest of the recipients to take a closer look at what you are offering. In online marketing terms, that translates to ‘increasing your open rates’ and below you’ll find some helpful tips about how to do it.

DOs and DON’Ts of online advertising
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6 DOs and DON’Ts of online advertising

Marketing courses

Online advertising had become increasingly important lately. Going on paid online ads is a good idea when you have something to sell. However, it’s crucial that you are aware of the do’s and don’ts of online advertising. Here are a few things to consider:

attracting a sponsor for your online business
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The ultimate guide to attracting a sponsor for your online business

Marketing courses

Finding a sponsor is not as hard as it seems. If you are already in the online course business you can offer more than you think. Since your business is all about attracting an audience that is focused on a niche, you already have a strong foundation. Don’t sell yourself short and try to secure a longer partnership.

Online marketing mistakes
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6 Online marketing mistakes to avoid

Marketing courses

Very much of life itself has relocated online and this offers numerous venues for targeting audiences and exposing them to products and services. If you want to harness the power of online marketing to promote your online course, here are some mistakes to avoid:

headlines for your course landing pages
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5 Patterns for creating headlines for your course landing pages

Marketing courses

Having good headlines on your landing page can make the difference between some success in selling your course and astounding attendance. It’s important to know you don’t need to reinvent the wheel but get on board with the one that is already spinning and harness the power of proven efficient patterns.

get a large YouTube audience
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6 Best practices on how to get a large YouTube audience

Marketing courses

YouTube holds immense potential when it comes to online marketing. With YouTube being as popular as it is and with all the technology that is available and easy to use, it would be a shame to miss out on the opportunity to meet new crowds and let them meet you.

master affiliate marketing
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Why you need to master affiliate marketing

Marketing courses

Affiliate marketing is in continuous growth with an approximate worth of 12 billion $ and representing 16% of all e-commerce sales in the US. Since an online course is not a physical product that you can put on a shelf but something that can only be profitable in the realm of e-commerce, any online entrepreneur should know a thing or two about affiliate marketing.

examples of lead magnets
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4 Awesome examples of lead magnets to boost your online conversion rates

Marketing courses

A lead magnet has to be something interesting or valuable enough for the prospects to give you their email address in order to receive that particular piece of content. Basically it should give at least a partial quick fix to the problem or inquiry that had lead those customers to your page. Your course should later act like the complete solution for whatever issues your prospects face and are searching to overcome.

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