Twitter is a unique online social media platform as it asks for brevity and relevance in the posts it is hosting. No matter what your online course is about, you can always include Twitter in your promotion strategy. You’d be surprised by how much you can actually achieve with 280 characters!

Creating the content for an e-book is not as complicated as you might think, especially after you have gone through the first steps of the process – researching your topic, finding out what else is on the market, and coming up with a cover and the design for the different sections. Let’s explore now the HOW TO part, from writing it to making the most of it:

E-books are a creative means of attracting potential clients through well-documented and aesthetically pleasing content. Coming up with your own e-book to promote your online course is easier than you may originally think. We’ve prepared a step by step guide on how to proceed. Let’s explore the first three steps:

Quora is a good place to get more high-quality traffic, boost your authority, and learn more about your target audience. The platform is growing and by ‘setting up shop’ here you will not only grow your online brand presence but also keep up with the trends in your industry.

If you have quality, relevant content, it’s a shame not to get the most out of it. Following these easy tips (and getting creative when the muse invites you) will help you to draw new audiences and encourage your existing one to re-visit and make the most out of your valuable insights.

A successful marketing strategy should incorporate the right amount of both worlds – organic and paid. In a time when costs are a real issue and potential customers may be more guarded with their credit card, the free, organic version of promoting your business is the best option – you can build brand awareness, trust, and a loyal audience.

In a world when news, products, and services are no longer found by potential customers but find them instead, leveraging all that Facebook has to offer is an absolute necessity. The platform can help you engage your potential customers and grow your online course business.

One of the first things you learn when you set about promoting your emerging online business is that you should have a blog in order to get better online visibility. The ultimate goal is to direct lots of traffic from your blog posts to the landing page for your online course. Here are five things to keep in mind when working on your blog:

As a visual tool in a very visual world, Pinterest is the ideal platform for a creative small business. You get the opportunity to display what you are selling and share with your target audience, allowing for exponential growth through re-pins.

Creativity is very important when one wants to be seen in the very crowded social media market. Well-tailored images may just be that small extra edge that you have over your competitors so make sure everything you post is memorable and intriguing.