The posts in this category address various subjects related to online courses and their role in building a successful online business.
An email course is a great way to attract learners and build awareness for your online course business with quality content, that doesn’t take a lot of time and commitment to make, but certainly pays off. It’s a tried and true method to generate buzz and test your ideas before launching something bigger.
We are currently living a time of uncertainty. However, this is also a time that a lot of people want to use to prepare for that ‘new normal’ and online learning designers need to be proactive in offering appealing options for doing so.
Finding the right topic for your online course can be difficult. So let’s explore what are the particular subjects and niches that are in demand at the moment, based on people’s needs to either advance their existing career or start a new one:
Designing courses that appeal to large numbers is great, but there is something still to be said about going into your favorite niche. Especially during outstanding times when the sense of community becomes more important, sticking with your tribe can help your business both in the short and long run.
With so much talk about staying afloat and riding the storm, it’s essential that entrepreneurs also focus on growing their businesses. Increasing customer lifetime value is an excellent way of ensuring a stream of revenue and a bright future for the brand.
Creating online courses comes with an opportunity cost. Thankfully, the analytics tools that are already a part of your marketing platforms and learning platform can give you an idea of what works best so you can replicate this success.
Entrepreneurs are courageous by definition. This is definitely the time to bring out and demonstrate that fearlessness. Following the advice I’ve listed above ought to help, but the one thing that needs to be on every entrepreneur’s mind right now is to keep dreaming and keep going.
Learners can learn by doing, even if it’s an online course. An online course with a practical element to it is an added value that you can use to market your courses and stand out from the competition.
The visual aspect seems to be the king of engaging content these days but you might also have noticed that even in the best filmed, most action-packed motion picture, the sound has a lot of bearing into how the scenes are perceived and remembered.